south korean broadcasting company

Munhwa Broadcasting Corporation ( MBC ; korean : 주식회사문화방송 ; Hanja : 株式會社文化放送 ; RR : Jusikhoesa Munhwa Bangsong ; alight. “ cultural Broadcasting Corporation ” ) is one of the leading south korean television and radio net companies. Munhwa is the Sino-Korean son for “ culture ”. Its flagship tellurian television receiver station MBC television receiver is Channel 11 ( LCN ) for Digital. Established on 2 December 1961, MBC is a korean sublunar broadcaster which has a countrywide network of 17 regional stations. Although it operates on ad, MBC is a public broadcaster, as its largest stockholder is a public constitution, The Foundation of Broadcast Culture. today, it is a multimedia group with one sublunar television receiver distribution channel, three radio channels, five cable television channels, five satellite channels and four DMB channels.

MBC is headquartered in Digital Media City ( DMC ), Mapo-gu, Seoul and has the largest air production facilities in Korea including digital production centre Dream Center in Ilsan, indoor and outdoor sets in Yongin Daejanggeum Park .

history [edit ]

radio era ( 1961-1968 ) [edit ]

Launching the first base radio air bespeak ( call sign : HLKV, frequency : 900 kilohertz, output : 10 kilowatt ) from Seoul, MBC started as the foremost non-governmental commercial broadcaster in Korea. On 12 April 1963, it obtained a license from the government for operating regional stations in major cities ( Daegu, Gwangju, Daejeon, Jeonju ) in Korea, and established a broadcast network which connects six cities including Seoul and Busan .

Black & white television receiver era ( 1969-1980 ) [edit ]

MBC launched television receiver broadcast medium on 8 August 1969 ( visit sign : HLAC-TV, output signal : 2 kilowatt ), and started to broadcast its main news program MBC Newsdesk on 5 October 1970. It reached affiliation cover with 7 commercial stations ( in Ulsan, Jinju, Gangnueng, Chuncheon, Mokpo, Jeju, Masan ) between 1968 and 1969, and started countrywide television air through its 13 affiliated or regional stations. In 1974, FM radio was launched, and MBC took over The Kyunghyang Shinmun ( day by day newspaper company ) .

Colour television receiver era ( 1980-1990 ) [edit ]

The beginning color television receiver air was started on 22 December 1980. MBC was separated from The Kyunghyang Shinmun according to the 1981 Basic Press Act. In 1982, it moved into the Yeouido headquarters and founded professional baseball team MBC Cheong-ryong ( Blue Dragon ). With the live coverage of the 1986 Seoul asian Games and the 1988 Seoul Olympic Games, MBC made a great progress in scale and technology .

Multimedia era ( 1991-2000 ) [edit ]

After quickly growing into a large corporation, covering major international events, MBC established specify companies for each value chain ( MBC Production, MBC Media Tech, MBC Broadcast Culture Center, MBC Arts Company, MBC Arts Center ) and spined them off as subsidiaries to become a more effective pot amid cutthroat competition in the multimedia era. ※ MBC Production and MBC Media Tech were merged into MBC C & I in August, 2011 .

Digital earned run average ( 2001–present ) [edit ]

As the convergence of air and communications becomes full-fledged, MBC made its subordinate iMBC ( internet MBC ) an independent corporation and pursued versatile internet-related occupation. furthermore, it started cable television ( MBC Plus Media, ) satellite television receiver, new DMB circulate and entire day broadcasting on sublunar television receiver. In 2007, MBC established digital production center Ilsan Dream Center, which is equipped with high-tech production facilities. In September 2014, it completed the construction of a new headquarter build and moved from Yeouido to Sangam-dong, opening a new era of Sangam MBC. In 2001, MBC launched satellite and cable television air. As function of this expansion it created MBC America, a subsidiary company based in Los Angeles, United States, to distribute its programming throughout the Americas. On 1 August 2008, MBC America launched MBC-D, a television receiver network carried on the digital subchannels of KSCI-TV, KTSF-TV, and WMBC-TV. The service was planned to be launched in Atlanta, Chicago, and Washington, D.C. by the end of the class. [ 1 ] In northeast metro Atlanta, it aired on WKTB-CD duct 47.3, but as of 2011 is on WSKC-CD channel 22.1. In March 2013, computer shutdowns hit south korean television stations including the MBC. [ 2 ] The south korean government asserted a north korean link in the March cyberattacks, which has been denied by Pyongyang. [ 3 ]

International relations [edit ]

MBC is an active extremity of international organizations such as ABU ( Asia-Pacific Broadcasting Union ), IATAS ( The International Academy of Television Arts & Science ) and INPUT ( International Public Television Screening Conference ), and is affiliated with 21 broadcasters in 13 different countries. It is engaged in assorted ball-shaped business through overseas corporations in Los Angeles and Shanghai, and chest of drawers in North America, Latin America, Europe and the Middle East adenine well as Asia, in close cooperation with major ball-shaped media groups. MBC is devoted to entering foreign markets and expanding the business area. It maintains a close relationship with extraneous buyers by participating in major message markets every year such as MIP-TV, MIPCOM, NATPE, BCWW and ATF. In addition, it operates an english network locate which introduces diverse MBC content to the overseas buyers and viewers so that they can well access its content. MBC drama What on Earth Is Love? is the first korean Wave drama which sparked the K-drama boom across China, when it was aired on CCTV in 1997. Since then, numerous MBC drama, entertainment shows, and documentaries have been exported to different countries. The drama “ Dae Jang Geum “ was shown in deoxyadenosine monophosphate many as 91 countries around the world. More recently, MBC is widening its content occupation area by exporting appearance formats such as I Am a Singer, We Got Married and Dad! Where Are We Going? to other countries .

Controversies [edit ]

2020 – Deepfake technology controversy [edit ]

On 20 April 2020, MBC News broadcast news about deepfake pornography. MBC used deepfake engineering, an AI engineering which changes an identity of person on an image or a video to person else ‘s likeness. The news sparked desecrate among korean netizens due to its contents which consist of inappropriate materials. korean male child ring BTS, Korean singer IU and other celebrities were used as examples on the news. Viewers and fans of the celebrities used the hashtag #MBC_합성_사과해, to tell MBC to apologise and respond towards the incident. however, MBC has n’t said any official statements regarding the incident. [ 4 ]

2021 – Olympics broadcast offensive accusation [edit ]

During the broadcast medium of the parade of nations on the 2020 Summer Olympics open ceremony, MBC was accused domestically and internationally for making depictions of numerous countries that were deemed racist and unsavory. [ 5 ] The most celebrated area depictions displayed during the broadcast is the manipulation of the Chernobyl calamity to depict Ukraine and riots to depict Haiti. The incident sparked anger among Ukrainians and Haitians. [ 6 ] On 27 July, MBC president of the united states Park Sung-jae apologised to the populace a well as nations affected. He apologised to the Embassy of Ukraine and Romania in Seoul in a press league and promised to ensure all of its message to be respectful towards universal values and cultural diversity. [ 7 ] MBC besides declared a written apology on their official web site. [ 8 ] Haitian Foreign Minister Claude Joseph however, fired back at MBC saying “ their apology did n’t go far adequate, but the incident should n’t be allowed to distract from the athletes who have worked indefatigably for years to get to the Olympics ”. [ 9 ] The incident caused national hubbub among Koreans, with some korean netizens accusing MBC for being insensitive and unprofessional. [ 10 ]

MBC channels [edit ]

  • 1 terrestrial TV (MBC TV – channel 11)
  • 3 Radio stations:

Name
Frequency
Power (kW)

MBC Standard FM
900 kHz AM
95.9 MHz FM
50 kW(AM)
10 kW(FM)

MBC FM4U
91.9 MHz FM
10 kW

Channel M
CH 12A DAB
2 kW

  • 5 cable (drama, sports, game-show, variety and documentary)
  • 5 satellite (drama, sports, game-show, variety and documentary)
  • 3 terrestrial DMB (TV, radio, data)
  • 2 satellite DMB (drama, sports)

Logos [edit ]

  • first logo ( practice 1961 to 1969 )

    Read more: S.S. Lazio

  • second MBC logo ( secondhand 1969 to 1974 )
  • Third MBC logo ( 1974 to March 1980 )
  • Fourth MBC logo ( used April 1980 to November 1981 )
  • Fifth MBC logo ( December 1981 to 1985 )
  • Sixth MBC logo ( 1985 to December 2004 )
  • Seventh MBC logo and current MBC logo ( used since 3 January 2005 )
  • second base version of the current MBC logo ( used since 3 January 2005 )
  • korean speech logo ( used since 3 January 2005 )

Headquarters [edit ]

  • current MBC headquarter located in Sangam-dong ( 4 August 2014 – present )
  • MBC Dream Center located in Goyang City, Gyeonggi Province ( 30 November 2007 – show )
  • Old MBC headquarters located in Yeouido ( 17 February 1982 – 3 August 2014 )
  • Old MBC build located in Jeong-dong ( 8 August 1969 – 16 February 1982 ; now used by Kyunghyang Shinmun )

See besides [edit ]

References [edit ]