When I chose a career in B2B commercialize I ’ m not certain I ever imagined I ’ vitamin d be a character of a team that spent weeks architecting intricate owl wings and razor-sharp talons, but here we are. While 2020 has been filled with many challenging surprises, this was a great one for me. And because we are driven by the deputation of defending together, today we released a video of what it took to bring our new league of animated owl to life sentence. But beginning, some history of the owl + Cybereason .
Since our establish in 2012, the owl has been the centerpiece of the Cybereason ocular identity. While we may have experimented with feather color here and there, our wise and alert owl logo has oversee our growth from a scrappy start-up to ball-shaped cybersecurity powerhouse .
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As we started down our re-brand road earlier this year, I urged my team and agency partners to shake things up. We set out to explore wholly newfangled ways of expressing what made Cybereason special, both verbally and visually. nothing was sacred and no mind was besides out there.

A quantitative learn told us what our post was today, while conversations with our customers, partners, and leaders helped us imagine what it could be tomorrow .
As the research results came in, one thing was clear from the start – the owl was much more than a logo, it represented the soul of our company.
The reality was that our customers and partners not only liked the owl as a part of our ocular identity. They felt it reflected their own identity as cyber defenders. They besides must be knowing thinkers and calculating hunters who adapt as they go, cutting through dark and complexity to zero in on and neutralize their targets. The owl symbolized the best in all of us as defenders .
There was no doubt : the Cybereason owl was here to stay. But a lot has changed in the final eight years. The threats our customers face every day have grown exponentially and our ship’s company and capabilities have expanded to meet the challenge. It was meter for our owl to grow up excessively .
One owl was no longer enough to represent all the many special superpowers defenders need to fight and win against today’s cyber attackers. We’d need a team of owls to tell this big a story. And this is how Cybereason’s League of Defenders was born.
Let me make the ball introductions :
PreventID in truth is next-gen as those wings come together to shield you from any attack.

Read more: Swansea City A.F.C.

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Detectia has the visibility, no matter the meter of day, to find even the most sophisticate malicious operation .
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Respondor is here to end attacks promptly, no attacker is safe from those talons, wherever they might hide .
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Protector completes your defender team with the wisdom, visibility, and accelerate to go deep into the datum and pull out every insight .
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Read more: S.S. Lazio

You can see the entire league in action in our brand video recording, on our web site, and in the Cybereason commercials that are presently airing. And now, as promised, here is how these amazing owl came to life :